Wards Solicitors with ten branches in the Bristol area raised a record £15,365. Although the firm has participated in previous Will Aid campaigns, this amazing fundraising total smashes their previous record and makes them the current top performing firm. Jenny Pierce, equity partner and Head of Probate Team explains how they achieved such a great result:
“I played my small part in increasing uptake as I do remind people to look out for Will Aid at the many talks and seminars I give throughout the year. But most of our clients responded to Will Aid coverage in the meia, particularly in response to the mention on GMTV. We decided to accept the work load between our branches and the twelve members of our probate team. In total, we wrote about 200 Wills for clients.
Many of our Will Aid clients said they had previously been worried about seeing a solicitor but that actually they had quite enjoyed the experience. This is why Will Aid is important to us. As well as enabling us to support the Will Aid charities, if gives us the opportunity to show clients that we are approachable and caring. We can also demonstrate the value of using a qualified and experienced professional to write Wills.”